Pillars of e-content

5 pillars of e-content in Russia 1 Public-private partnerships -development of public-private partnerships in order to develop e- content is imperative 2 Best practice dissemination - learning from and being inspired by best practice examples from more developed e-content markets will jettison the development of eContent industries 3 ICT infrastructure development - for countries or areas with poor ICT infrastructure, providing access to e-content becomes a key ingredient 4 Media convergence - further development and convergence of various technologies used to carry content 5 Commercial viability of quality e-content - commercial viability of e-content development must be provided, whether through public or private initiative, in order for business to take on its further development